In a historic move to enhance transparency, consumer safety, and regulatory accountability in traditional medicine, the Ministry of Ayush has launched the Ayush Suraksha Portal.
This digital platform empowers citizens, healthcare professionals, and regulators to report misleading advertisements and adverse drug reactions (ADR) related to Ayurvedic, Siddha, Unani, and Homoeopathic products.
📅 Launch Date: 30 May 2025
📍 Location: Ayush Bhawan, New Delhi
🚀 Portal Link: https://suraksha.ayush.gov.in
👤 Launched by: Shri Prataprao Jadhav (Minister of State, Ministry of Ayush)
🔍 Why Was the Portal Created?
The portal was developed in compliance with the Supreme Court’s directive (30 July 2024) in Writ Petition (Civil) No. 645/2022, which ordered the creation of a centralized system for monitoring and reporting:
- Misleading ads in Ayush healthcare
- Adverse drug reactions from Ayush medicines
- Real-time inter-agency coordination
- Transparent status tracking of complaints
✅ The Ministry of Ayush met the deadline ahead of June 2025, demonstrating proactive governance.
💡 Key Features of Ayush Suraksha Portal
🔹 Direct Complaint Filing
Any citizen can report misleading ads or drug side effects directly through the portal:
👉 https://suraksha.ayush.gov.in
🔹 Real-Time Monitoring
The system allows regulatory bodies to view complaints, take swift action, and share inter-state data.
🔹 Integrated Authorities
It connects with national bodies like:
- CDSCO
- MoI&B
- CCPA
- NCISM
- NCH
- FSSAI
- State Licensing Authorities
🔹 Transparent Dashboard
Complainants can track the status of their complaint live, ensuring public visibility and trust.
🔹 Training & Rollout
A pre-launch training session for nodal officers was held on 9 April 2025, chaired by Dr. Kousthubha Upadhyaya, Adviser (Ayurveda).
🗣️ Statements from the Launch
Shri Prataprao Jadhav, Union Minister of Ayush:
“This platform will serve as a vigilant watchtower against misinformation and ensure that only safe and credible products reach the people.”
Vaidya Rajesh Kotecha, Secretary, Ministry of Ayush:
“We are empowering both citizens and professionals to protect the integrity of Ayush systems.”
🎯 Why This Matters
- Builds consumer trust in Ayush products
- Supports evidence-based traditional medicine
- Ensures accountability in the wellness sector
- Provides a legal mechanism for redressal
- Aligns with India’s mission for Digital Health Governance
✅ How to Use the Portal
- Visit 👉 https://suraksha.ayush.gov.in
- Select: Report Misleading Advertisement or Report ADR
- Fill your details and upload evidence (if available)
- Submit and receive a tracking ID
Your voice matters. Your safety matters more.
🔚 Conclusion
The Ayush Suraksha Portal is a milestone in ensuring that traditional systems of medicine in India remain safe, credible, and citizen-driven.
With transparency, fast action, and multi-agency support, the portal sets a new benchmark for health governance in the Ayush sector.
🛡 Report responsibly. Stay protected. Support authentic wellness.
🔗 Official Portal: https://suraksha.ayush.gov.in
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